Nordic Inbound - For Nordic Revenue Leaders who Drive Change

What is Social Media Marketing and what makes it Active or Passive, are they different? are they inbound? 

What is: SMM, SMO, Active/Passive, Social Listening, SMM Monitoring?? 

What is Pay per Click (PPC)?

PPC, or pay-per-click, is a type of online advertising. It's common to see PPC ads on sites like Facebook, Bing, and Google, but you can also see them in unexpected places. With pay-per-click advertising, the advertiser must pay a price every time one of their ads is clicked, which is why it's known as PPC.

Can PPC really be inbound? 

Have you ever seen something like this for a product you have no interest in buying:

• 50% OFF BUY NOW ENDS IN 24 HOURS
• Buy now free delivery 
• We have THE BEST product. 

This is annoying and the opposite of the experience you're looking for your prospective customers, especially in the B2B space. 

So how can you make an Inbound PPC campaign? 

Think about your customers first and lead with value: 

• Downloadable content offer
• Guides, Templates 
• Blogs & Useful information
• Consultations 

What Are the Different Types of PPC Ads?

Once you have a basic understanding of what PPC is. The second step would be to know the various types of PPC marketing campaigns that will assist you in building your online presence as well as promoting your products to the correct people. Our pay-per-click advertising agency works in close collaboration with your team in determining the most appropriate ads for PPC that you can utilize to complete the sales channel. There are a variety of pay-per-click ads that you can choose from, based on your objectives:
Search Ads

It is by far the most well-known method of marketing through paid search. Search ads are shown to potential customers already searching for your company or products on the internet. Pay per click ads is appropriate for brief campaigns or single-time promotions. Our Pay per click advertising company suggests search ads to companies seeking to obtain solid, high-quality leads from potential customers.

Hello Revenue Leaders, 

Are you looking for the best resources to build and grown an amazing Inbound Strategy In the Nordics 🇸🇪🇳🇴🇫🇮🇩🇰? 
Well you're in the right place, for the best inbound resources for CMOs, VP-Marketing, VP-Sales & Change makers at innovative organisations in the Nordics.